Club Med Journeys
Club Med are relatively unknown in the UK, so wanted a way of getting across their unique philosophy and quality-driven resorts to this new market. We took two different journeys and laid them out as interactive experiences. Each element of both journeys exists as a diary entry or blogpost, but can take the form of a photograph, video or audio clip, giving a lot of different sensory elements to the narrative each of the families are recording. The stories themselves can be interacted with in a non-linear manner, meaning that you can either follow the thread of the story through as it happened, or navigate it as if you were at the resort, with many different elements spiralling off into others.
Club Med
Interactive Journeys
Club Med are relatively unknown in the UK, so wanted a way of getting across their unique philosophy and quality-driven resorts to this new market.

We took two different journeys and laid them out as interactive experiences. Each element of both journeys exists as a diary entry or blogpost, but can take the form of a photograph, video or audio clip, giving a lot of different sensory elements to the narrative each of the families are recording.

The stories themselves can be interacted with in a non-linear manner, meaning that you can either follow the thread of the story through as it happened, or navigate it as if you were at the resort, with many different elements spiralling off into others.
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